Why eCommerce Websites Must Offer Real-Time ZIM Tracking Features
Spot ocean freight rates are constantly rising. Top shipping companies are taking advantage of this by hiking their rates. These price hikes are made after assessing various factors. Trade route congestion, shipping delays, currency fluctuations, etc., all impact global shipping rates. Thankfully, vendors can now use tracking tools to track the movements of top shipping companies.
The Importance of Tracking Major Shipping Companies
There are a few top shipping companies that dominate global trade. The Israel-based ZIM shipping company leads the line. Since its inception in 1945, the shipping company has offered integrated shipping line services to various countries across the globe. It employs almost 4000 people and operates across major international trade routes.
ZIM has a competitive advantage in the shipping industry. Anyone who imports/exports goods to and from Europe or the Mediterranean region rely on ZIM’s shipping and logistics services. We all know-how shipping and logistics impact the price of consumer goods. For instance, in 2019, higher fuel costs directly increased port-to-port shipment costs by 20%.
In developed markets, these new shipping regulations instantly increased commodity costs. That’s why business professionals must track the movements of their shipments. Based on this information, they can predict delays, price fluctuations, and the financial impacts on their end-users.
Tracking Your Shipments with ZIM
Business professionals prefer shipping with ZIM because they have confidence in one of the world’s oldest and largest transportation companies. ZIM’s management team always takes flexible and innovative approaches to resolve shipping challenges. ZIM’s ships and vessels use Automatic Identification Systems (AIS).
AIS is a technology used to detect and locate objects on ships, satellites, and bases. ZIM’s ships and vessels support this technology. Technically any ZIM ship or vessel that features this technology is an AIS station. The latest ZIM tracking tools use this technology to provide real-time data obtained directly from the shipping lines.
No matter how remote the ship’s destination, these tools help merchants determine the precise berthing time of their goods. The tracking tools digitally exchange data with ZIM’s AIS stations and other AIS stations nearby. The data accuracy that ZIM’s AIS stations and the latest tracking tools offer is amazing.
Why Use Tracking Tools with AIS Capabilities?
AIS provides real-time data. The constant tracking and monitoring of ZIM ships improve maritime safety and efficiency. AIS acquires the GPS coordinates of the ships. It uses radio transmissions to relay this information to the tracking tools. With the tracking tools, vendors can learn about –
- The ships’ positions
- The identity of their goods
- The position of their goods on the ship
- The course of the ships that are carrying their goods
- The speed at which their carriers are traveling
Since its invention in 2002, AISs have been installed in multiple top-quality vessels, including ZIM ships. Tracking tools that use this technology are fully automated and require absolutely zero human intervention. Unlike Radar, AIS-powered tracking data is not impacted by rains or storms.
These are the reasons why vendors must use the latest ZIM shipment tracking tools! Install these tracking tools on your website. Customers can track their containers via the information these tracking tools provide.