FOUR WAYS ARTIFICIAL INTELLIGENCE IS CHANGING THE CONTENT WRITING LANDSCAPE
Artificial Intelligence (AI) – we’ve heard so much about it from scientists, science fiction movies, and pop culture that our perception of the concept is skewed. For instance, when you hear AI, one of the first things that cross your mind is a picture of Sonny from Will Smith’s I, Robot. That is how far-fetched and distant we perceive AI to be.
However, we fail to realize that today, AI is a part of everything we do. From the tailored ads on your social media to that song you listened to on repeat being automatically downloaded to your Spotify. All these are examples of AI technology.
Regardless of the fears of AI that Will Smith et al. instilled in us through those futuristic movies where AI takes over the world, you have to admit that, at present, AI technology is making your life easier. With features like predictive text, facial recognition, maps, and navigation, we can easily see the impact AI has in our daily lives.
A newly introduced feature of best ai content generator tool is its content generation abilities, which have stirred a revolution in the content writing industry. AI technology has truly outdone itself with unique and custom-made articles and essays ready in minutes. However, there are certain lacunas that AI still has to cover to compete with human content writers. With that said, let’s look at how AI Is changing the content writing landscape.
Four Ways Artificial Intelligence has Revolutionized the Content Writing Industry
- Plagiarism Checking Tools
A plagiarism checker is one of the most useful tools developed using artificial intelligence. With an AI driven plagiarism check tool, you can find out whether an online article or any other content has been copied from a source on the Internet.
Although we have only heard about the issues faced by students who get caught plagiarizing their essays and assignments, plagiarized content can also harm a website or business. If you use copied content on your website, your page will likely gain little to no traction. Further, if the original author/owner finds their work on your website, they can take legal action against you.
Hence, in the same way that a plagiarism checker tool helps find copied work in academic assignments and essays, it is a great tool to find out if you’re getting your money’s worth if you’ve hired a content writer. By using this AI-driven tool, you can ensure that the work in front of you is original and authentic.
- Automated Content Generation
The next thing on our list naturally has to be the automated content creation feature that AI has introduced in applications such as ChatGPT. These applications can quickly generate custom content based on your requirements. You can have blog posts, articles, social media captions, product reviews, script, listicles, and various other types of content ready in a jiffy. You would be surprised that many large corporations already use such apps for content creation.
However, it is essential to understand that AI can only create a specific type of content, and tailoring it according to your business or client’s needs is up to you. It means that even if you use a content generation tool, don’t just publish the text as it is. Make changes to it as necessary, and check for grammatical errors, sentence structure, and more. For instance, if you’re writing a listicle, generate bullet points and headings for ideas rather than create the entire piece through artificial intelligence tools. Using such AI tools minimizes your research time; however, you have to ensure the quality of the content yourself.
- Editing and Proofreading
Editing and proofreading bodies of text have always been long and meticulous exercises that sometimes take longer than the writing itself. Plus, more often than not, you need multiple proofreads to ensure that your content is error-free and grammatically correct.
With AI editing and proofreading tools such as Grammarly, you can identify spelling mistakes, grammatical errors, suggestions for sentence structure, punctuation, clarity, and all other writing mistakes with the click of a button. Such tools save a significant amount of time for writers and editors.
- Improved SEO Analytics
A huge part of content writing today is Search Engine Optimization. By writing SEO content, you can ensure that your content shows up in the top result on search engines. SEO relies on data and analytics extracted through AI software. These systems use popular search trends and users’ browsing habits to determine what they search for. By incorporating highly searched words and phrases in crucial places throughout an article, blog, and website content, you can attain a higher ranking for your page and significantly increase visibility and traffic.
Similarly, AI software can also measure the performance of any content available on the Internet. For instance, if you have an article on your website, by using AI technology, you can identify the following:
- How many people visited that page in a given period;
- How many people clicked on the page themselves;
- How many people were redirected to the page; and
- How many people stuck around to read the entire article, and how many left midway?
All this information allows you to identify the lacking in your content and determine precisely how to improve it to catch the reader’s attention.
Final Words
The contributions of AI toward every facet of our lives cannot be ignored and must be appreciated. Can you imagine typing entire words without predictive text or not having ‘tkleplone’ automatically corrected to ‘telephone’ in Microsoft Office Word? What took our forefathers years to do can now be done using AI-driven tools within a few minutes. We can reach new heights in every field by effectively utilizing AI technology.
However, we must remember that AI tools help complete our work, but we can only rely on them partially. After all, these AI tools designed and developed by humans have limitations. Therefore, you can use artificial intelligence drive tools to help you do your job better and not do the job for you.
