Running Multiple Instagram Accounts for Business: Tips and Strategies
Instagram is one of the most popular social media platforms with over a billion monthly active users. It is also an effective marketing tool for businesses to promote their products and services, build brand awareness, and engage with customers.
However, managing multiple Instagram accounts for business can be challenging. Being an SMM, you will have to face verifications, shadowbans, suspicious activity downtime and even the chance of losing accounts. In this article, we will discuss some tips and strategies to help you manage multiple Instagram accounts effectively and avoid dangers.
Define Your Goals and Objectives
Before you start managing multiple Instagram accounts, you need to define your goals and objectives. What do you want to achieve by using Instagram for business? Do you want to increase brand awareness, drive traffic to your website, generate leads, or increase sales? Once you have a clear idea of your goals, you can create a content strategy that aligns with your business objectives.
Use an Instagram Management Tool
Managing multiple Instagram accounts can be overwhelming, especially if you have to switch between accounts frequently. One of the best ways to manage multiple Instagram accounts is by using an Instagram management tool.
There are several tools available that allow you to schedule posts, monitor engagement, track metrics, and manage multiple accounts from a single dashboard.
Some popular Instagram management tools include:
- Hootsuite
- Sprout Social
- Later
- Planoly
- Buffer
Maintain a Consistent Brand Identity
Maintaining a consistent brand identity is essential when managing multiple Instagram accounts. Your followers should be able to recognize your brand across all your accounts. Use the same profile picture, bio, and color scheme across all your accounts. Also, make sure your content aligns with your brand identity and messaging.
Pro Tips for maintaining a consistent brand identity include:
- Use the same profile picture and bio across all accounts
- Use a similar color scheme for your posts
- Use the same hashtags across all accounts
- Use a consistent tone of voice in your captions
Engage with Your Followers
Engaging with your followers is crucial when managing multiple Instagram accounts. Respond to comments, messages, and DMs promptly. Also, like and comment on posts from other accounts in your niche. Engaging with your followers can help you build relationships, increase brand loyalty, and gain new followers.
Some tips for engaging with your followers include:
Respond to comments, messages, and DMs promptly
Like and comment on posts from other accounts in your niche
Host contests, giveaways, or Q&A sessions to encourage engagement
Protect Your Accounts From Verifications
SMMs often have to operate multiple brand accounts for business, so constant verifications, suspicious logins, bans and ad downtime can be a real pain. One effective tool to protect accounts from downtime is GoLogin. It’s a privacy browser with a sophisticated data protection engine that allows you to create and manage multiple profiles on a single device, safe from social media platform tracking.
Accounts operated via GoLogin won’t be linked to each other thanks to a high level browser fingerprint management system. It offers unparalleled security, letting the user be anonymous on even the most advanced tracking platforms like Meta, TikTok, Instagram, Amazon and others. This allows users to forget the common problem of bans and prevent business downtime.
You can use GoLogin to operate multiple Instagram accounts without having to log in and out every time. Profiles work like sessions: when you leave, the session just pauses, and then you can either continue yourself – or share it with your colleague across the world, with no extra verification hassle.
Wrap-up
In conclusion, managing multiple Instagram accounts for business can be challenging, but with the right tools and strategies, it can be an effective way to promote your brand, engage with your followers, and achieve your business goals.
Remember to define your goals, use an Instagram management tool, maintain a consistent brand identity, engage with your followers, and protect your accounts with GoLogin.
