How to Drive Traffic and Sales from TikTok
If you know how to direct traffic from TikTok to your website, which is the third-largest social media network in the world, you can make a tonne of money.
Contrary to Instagram, there are no “Swipe Up” or link stickers – and no integrated e-commerce shopping options. Your bio only has one link.
The good news is that if you know how to use TikTok correctly, all you need – get one link to make it a traffic generator.
Use these five simple techniques to drive more visitors from TikTok, whether your goal is to increase clicks or sales.
Top SIX suggestions for promoting your business on TikTok
Do you want professional advice – on how to advertise your brand on TikTok?
1: Collaborate with TikTok developers
You have heard nothing but the truth about the rumours. Everything on TikTok gets created by designers, and when you collaborate with one to produce sponsored content.
It is so because artists are already familiar with your target market. Therefore, audiences pay attention when they endorse your company or your goods. Visit this website, it’s a clever technique to connect with your target audience and gets efficient, genuine, and authentic.
2. Make use of branding hashtags
Branded hashtag challenges can get sponsored through TikTok’s Ad Manager.
You should take advantage of this for the following three reasons:
- Engage your audience with TikTok challenges
- Highly trackable hashtags
- Branded encounters leave a lasting impression.
Consider what Bose accomplished with #CancelTheNoise or Cheetos with #ItWasn’tMe. The list is never-ending. It is because using branded hashtags makes it simpler for people to find your profile and your products.
Just saying, but if you play your cards well, it might be you next.
3: Take control by launching a brand takeover!
A Brand Takeover is another best feature that TikTok offers in its Ad Manager. When a user launches an app, an automated full-screen advertisement appears. Before customers start browsing, it’s a fantastic method to highlight your company or product.
4: Invest in native in-feed videos
The TikTok Ad Manager also offers this type of advertisement. Before an organic video begins, these advertisements appear. It resembles the commercials that appear before YouTube videos in specific ways.
But! The choice to download an app or a link to a website is up to the brand. These links can assist your website gain more visitors and, as a result, more purchases.
In the Ad Manager, brands can select occupied – bids based on CPC, CPM, and CPV for these ads. Additionally, brands can group advertising based on audience demographic data like:
- Age
- Gender
- Location
- Pretty awesome, no?
People, that is now what we mean by “TikTok selling.”
5: Post shoppable video content
Videos that can get bought online are profitable. Seriously, if your video content isn’t shoppable, it’s time. Shoppable videos allow viewers to view your content while also making purchases.
6: Promote user-generated content
Finally, we have user-generated material (otherwise known as UGC). UGC is the best approach to engage audiences with your brand on TikTok and establish a connection with them. Additionally, it’s the best way to become famous overnight and go viral.