Freelance Web Writer: Let’s Boost Your Traffic Together
You are a web entrepreneur, craftsman or merchant, owner of a website, or even a blogger: you therefore need to create content on the web. But speaking well about yourself and attracting visitors to your site cannot be improvised. And that’s where the freelance web editor comes in. Hiring a web editor means boosting your internet traffic, proof in three points.
1) A freelance web editor, what is it for?
The web editor is a writing expert capable of writing quality content to bring a website up in the results pages.
He’s a professional writer.
Above all, the freelance web editor is a person capable of writing quality editorial content. You don’t have time to devote to writing content for your site and besides it’s not in your skill set. However, a website attracts visitors if it offers the great fiction ghostwriting services, clear texts that are pleasant to read. Highlight your products or services, tell your story, make the user want to explore your site and stay there, this is the role of the web editor. Quality content can attract more traffic and therefore, potentially, increase its turnover.
He is an optimization professional
The SEO web editor (for search engine optimization) is essential to optimize the content of a site and thus make it appear naturally in the first pages of Google results. SEO is a set of techniques (titles, keywords, semantic field, markup, links, etc.) that the SEO web editor masters and puts into practice in the content he writes. The goal is for the site to be well referenced, that is to say that it appears in a good place in response to the most requested key queries on search engines.
Being visible on the internet means increasing the natural traffic of your site and therefore boosting your professional activity.
2) How to recognize a good web editor?
In the world of web writing, there are many candidates but … not necessarily many good writers. Here is the ideal portrait:
He is a talented author
Let’s not be afraid to repeat it: a good web editor must know how to write well. Not content with perfectly mastering the rules of spelling, syntax and typography, he must also have a pleasant and clear style. No filler, clichés and formulas read and reread: the good copywriter knows how to offer creative and impactful content, and adapt it to web users who are increasingly browsing on smartphones and tablets.
He is a versatile collaborator.
Do you need to supply your site with product descriptions, articles, newsletters, “about” pages? A good freelance web editor knows how to do everything: he is the “Swiss army knife” of writing, to use the formula of Lucie Ronde let of LaRedoeDu Web. He knows how to listen to his clients by studying the briefings, by documenting himself on reliable sources, by soaking up the identity of companies to meet the expectations of entrepreneurs.
He is an independent professional
The freelance web editor works as an auto-entrepreneur. He therefore knows how to manage his business like any freelancer. He must be responsive to his customers, whether to respond to an order, make changes to his texts requested by the customer or even set his prices. He is therefore a reliable professional, who will inspire you with confidence and take initiatives.
3) Where to find a web editor to boost your traffic?
Now that you are, I hope, convinced of the value of hiring a web editor, are you wondering where to find the rare pearl who will increase your visibility on the internet? Several solutions exist:
Web writing platforms
Queerization obliges, many of them make a profession of linking clients and editors. Whether they are called Text Master, Textbroker, Scriber, Redacteur.com, and many others, the principle is generally the same. A customer registers and places an order. He chooses the writer who will write his text(s). The order is paid by the word (generally from 0.01 to 0.07 € per word), with a commission to be paid by the customer.
It’s quick and easy, but beware: the editors, mostly amateurs, can submit texts of mediocre quality. Having to refuse or have a bad text corrected then proves to be a waste of time and money for the client.
Digital strategy agencies
Experts in communication strategy on the web, they offer their clients a set of means to gain visibility on the internet. To improve the quality of a site, the user experience or natural referencing, these agencies hire writers whose competence they guarantee. It is, for the client, despite the cost, the assurance of an effective collaboration over the long term.
Freelance web writers
You can recruit directly, and therefore without commission, these web writing professionals. Where to find them? On professional social networks such as LinkedIn, the most important with its 10 million users in France. But to find a web editor, the best solution is Web. You will discover a pool of web editors trained by The Tiny Tech. For nearly a year, more than 400 students have followed or are still following this long training, both demanding and pragmatic. At the end of this professional career: an armada of competent and motivated freelance web editors. At very competitive rates, they offer optimized and quality articles that will generate more traffic on a website.
