7 Proven Tips on designing responsive website
Website acts as a pillar of your entire business. If your website is error-free and highly responsive, then you can easily catch visitors’ eyes and retain visitors for longer. According to the research, it is found that 94% of people judge websites on the basis of responsive web design. A responsive website offers the best user experience across different platforms, which further allows you to build a strong presence over the web. Better the website, the higher the traffic.
As every business is focusing on web designing, it has become more important for you to design a website that looks good on desktop, smartphones, and tablets. To ensure that the website design is effective, organizations avail website designing services from the best agency without breaking their banks.
These days, designing a responsive website has become rocket science. But actually, it’s not the case. If you follow the right approach and keep a few things in mind, then you can easily win the audience’s heart and reach your targets easily.
In this article, I will share some proven tips that will help you build responsive websites without any errors.
Tips for designing a responsive website
Let’s begin…
Focus on Navigation
When it comes to website designing, then navigation is one of the most important elements that you should not ignore. If your website navigation is improper, visitors will face difficulty accessing your website, due to which they will redirect to another site.
You need to understand that navigation acts as a roadmap of websites for your audience. If they don’t find a way to access your site, then it will probably lead to frustration. So, if you don’t want to leave a negative impression, then make sure your navigation is clear and accurate. To ensure that visitors do not leave your site even on a smaller screen, you can add the most important elements on the top so that it’s visible and easy to access. Moreover, you can also add links to other pages on your homepage to improve the accessibility of your website.
Use optimized images
Images can be the most challenging aspect in making the website highly responsive. Whenever you add images to your website, you need to visualize whether your image can make an emotional bond with the viewer. Also, you need to see whether it is saved in an appropriate format or not.
Along with all these things, you need to ensure that the size of the image is minimum and added in compressed form because if visitors face any scaling or bandwidth issues, it will take more time to load your website, and it’s not good for your website.
Prefer using viewport
The viewport is the area of a website page that is visible to the audience which varies depending on the device used by the individuals while accessing the website. If you add a viewport with a meta tag, the browser will get indications regarding the dimension and page scaling. These meta tags will not only save users time to browse the site but also help them to easily scroll or zoom the content on a small screen.
To better understand the width of the viewport, you can use media queries as it will allow developers to understand the specifications of different devices or browsers. So, if you want your website to be responsive, make sure you always use a viewport to boost the user experience, especially for small screens like smartphones.
Allow for touch screens
If you want your site to be responsive, then another thing you can think of is touchscreens. Nowadays, many laptops and mobile phones are equipped with a touchscreen. This makes it quite clear that your site is designed for both desktop and mobile devices, so you need to design your site by keeping both browsers in mind.
For example, if your website includes a form having a drop-down menu, then I would suggest you restyle your form so that visitors can easily access that form even on mobile devices. As we all know that tiny elements are difficult to access esp[ecially on small screens, therefore, try to focus more on images, CTA’s videos, buttons, etc.
Plan your content properly
If you want your website design to be more fancy and organized, then you must have a strong sense of content structures. This term might be too tricky but it simply indicates the way to organize the content.
Many people think that website content is all about copying and pasting blocks of text on different pages. Do you also think the same? If yes, then you need to understand that irrespective of your content type, you need to ensure that your content is shared in the form of a story and ideas flow from one to another.
So, whenever you write content for your website, make sure it is created as per your target audience and keep them engaged. If your content is appealing and resonates with your audience, then you can easily move your audience down the sales funnel.
Use breakpoints and media queries
Another thing that you can do to make the website design highly optimized is by using media queries and breakpoints. It not only allows you to optimize website layout to verify screen width. This strategy might work for different devices, and so you need to act more effectively.
Say if you want to exclude certain elements to make your screen look more attractive, then you can use @media rule as it includes a block of CSS. Moreover, it can also be used to add breakpoints to make the design mobile optimized. Once you use this code, then the design sets automatically as per the size of the screen. Thus, displaying content as per the audience requirement will help you to convert your audience into potential users.
Stick to clear and minimalistic design
Last but not least, one thing that you should not ignore is the clarity of design. Nowadays, everyone is looking for a minimalistic design that can showcase various angles of your content. If your web design is cluttered, it might be difficult for the audience to focus on the content they actually want, ultimately leading to no conversions.
So, suppose you want to see a good improvement in your design. In that case, you can always draw visitors’ attention to your site through a simple yet appealing design. It will help you highlight important areas of the website that actually need your audience’s attention.
The Final Verdict
Designing a responsive website is no longer an option. If organizations want to rank their site on top and generate leads, they need to work on the website’s responsiveness. If your site is responsive, then it means that you are allowing everyone to stay on your site and take action, which will further boost your conversion rate.
Indeed, there are various strategies to design a responsive site, but hopefully, the above points are enough to make your business look professional and overwhelming.
Still, if you have any concerns, do share your queries in the comments below.