5 tips to stay on Instagram, create a business and don’t waste time
That social networks are a part of our lives, and we use them more and more often. No one disagrees, not just to talk or share moments, but to tell us about the products and services we are interested in. For this reason, it is good that when you open your business, you also open your profile on social networks. But, do you know how to take advantage of each of them?
Today, with our experience of working with SMEs for over 25 years, we want you to bring traffic to Instagram and your website by bringing this company profile on this social network. And you want to talk about everything you need to sell.
The image comes first.
Today, though, Instagram is like a mixed bag. This social network, used by about 15 million Spaniards, was created to share photos with a particular professional level. Despite the fact that its purpose has changed a lot today, its essence is maintaining the taste for aesthetics and design that helped it see the light.
Remember that the visual part is the most important on Instagram. Therefore, you should take care of the uploaded images. Spending time taking good pictures or investing in professionals who can take a battery of photos that you can upload to suit your company’s needs will undoubtedly be a success.
After selecting the images, all you need to do is share an attractive copy with them or a caption with your followers to reach them, and you will get the best post.
I always suggest taking consultation from any top social media marketing services agency. If you want to walk on the right path from the beginning.
Plan your content
Once you want to boost your Instagram profile and have photography content for it, you need to plan your content. Take some time to think about your message or what you want to present to your audience.
Know the predictions you can make or the day and special moments associated with your business or sector in general. It will hurt you a lot, and you will avoid it when you realize what you should have published. You do it in a hurry, taking care of the image and text aside.
To plan your posts, we suggest you schedule all events, presentations, and special days and then assign them a photo and a text that you will publish at the right time. Planning will help you control the image on your Instagram feed in which you always know what content you show and when.
Promote your posts
To keep it alive and reach as many people as possible, it is essential to create content and nurture your Instagram profile. But, remember, the most effective way to grow your followers and turn them into your brand prescription later is; Promoting posts that take them to their website or online store.
So that your post is advertised effectively and you can get the maximum benefit from it. You need to know exactly who your audience is and the purpose of this campaign: social recruiting, engaging, visiting your website, etc
Advertising on Instagram is cheap and, with very little investment, you can reach many people. Promote your posts, showcase your products or services by creating traffic-generating campaigns on your website, your online store, and attract new customers to a contact form quickly and cheaply.
Although promotions are a great way to get new followers and, therefore, new customers, don’t forget that your audience will take a look at your profile to get a balance between the two, organic alternative organic. Thriving publications must gain the trust of your users. Have to do.
Be a part of your clients’ lives: Be active in stories
Instagram stories were created a few years ago to show the very natural face of the people or business people behind the profiles. This is content that you can create instantly and that you can share for only 24 hours.
In the same way, we have previously advised you to take care of the naturalness and goodness of the images in the stories that you upload to your profile. You can use this platform to get your followers’ attention for up to 15 seconds, offering them exclusive content that shows that your product delivery, delivery …
You can combine Instagram stories with your posts in the feed and with your ads, one way or another, always active and always visible on social networks and, therefore, in your users’ lives.
Don’t lose sight of your goals.
That social network creates brand identity in your business and makes it easier for your customers to get to know you and communicate with you. Therefore, it is essential to take care of your identity on Instagram. But don’t forget about the purpose of your business and the platform you use to promote yourself.
Don’t waste time trying to create content. Nothing happens if you don’t post every day. It’s best to share quality content over long distances instead of posting photos or posting unwanted content that will bore your audience and lose interest.
In short, bet on an Instagram profile where your potential customers can find out how you work and your product. Define your audience and promote the posts that are of interest to your users and through which they can directly access your online store, website, or contact form. Only in this way will you increase your sales, gain notoriety and do everything that social networks can do for your business.
If you need more advice and tips on how to run an advertising campaign on Instagram or how to create an identity in social networks tailored to your business, don’t hesitate to consult Epha Tech. We look forward to helping you grow your business!
