YouTube is a search engine just like Google. SEO and optimization of the content play a huge role in the creation of YouTube videos and also help them rank better. Since the parent company of YouTube is Google, you see videos in the search results of Google as well. So you now know the scope of a YouTube channel and how much you can benefit from it. YouTube has a massive 2 billion accounts on it out of which at least half of them are active every month. And since the past couple of years, this platform has observed a huge growth in its users just all other social media platforms. You can get real YouTube views and also buy YouTube subscribers to increase engagement as well.
Now you must be thinking – what are the tools that can help me rank better on YouTube? Well, we’ve got your back covered, so keep on reading to find out about the best tools in the industry that can improve your YouTube game.
Before you jump into the creation process, you need to see for yourself whether the topic is interesting enough to get you more views on YouTube. Google Trends is a great tool to observe the results. If you find that your video topic is not good enough, no matter how much effort you put into SEO and content, it just won’t fetch you any great results. You can try comparing two different topics too, to see which one is trending more and can get you more engagement on your videos.
You can also use filters and search by country or scroll down to find related searches to help with your analysis of the topic. You can browse categories related to your niche on this tool and you won’t be disappointed with the results it brings you. You can make a clear decision once you have a fair idea about the trend level of a topic.
Keywords – yes, there’s no escaping these. As a search engine, YouTube filters its results by the usage of keywords and the amount of audience flocking towards it. Ubersuggest helps you analyze keywords. It gives you data on how many searches it gets and also tells you how tough the competition is so that you can mix up some low-competition keywords for your benefit. Comparing different keywords give you an idea of how the keyword is performing over time and the competition it gets from a similar keyword.
For example, if you get the results that a keyword is getting only up to a hundred searches in a month, you shouldn’t use it because there’s virtually no audience for it. On the other hand, if you find that a keyword gets more than 400,000 searches, there’s no doubt that you should use it for your videos.
What’s a better way to know about YouTube than YouTube itself! If you type in your topic or keyword in the YouTube search bar, you can see the suggestions it derives from that – because people are looking for similar results. It is the best way to find keywords for your video as the data comes from YouTube itself. The only con is that you can’t compare the traffic on a particular keyword, but armed with the two tools above that shouldn’t be much of a problem. It is a great way of finding long-tail keywords once you narrow it down to a short one.
You can also go back to the tools above with the long-tail keywords and see how they are performing across the charts for some better clarity on the topic.
VidIQ helps you find the right tags that can go with your keywords. This is a simple and free Chrome extension you can use to find the right tags that go with each topic because they are just as important as using keywords. You can view a list of the top-ranking videos for a particular keyword so that you become aware of the type of content the audience wants. You can also view a detailed breakdown of YouTube SEO, end screens, and a lot of other data you would have otherwise been unaware of. You can also see how many tags a video uses and analyze the search volume and the competition for it.
Pick the tags that have a high volume of searches and low competition. Using a lot of tags won’t increase your chances of ranking better, using the right tags does.
YouTube is great as a search engine and as a tool for entertainment and business. It uses complicated algorithms people can never fully figure out but by using these simple tools you can get a little closer to solving the equation. When you use these tools, you get an advantage that can put you ahead in the rat race of creators and you can gain more views for your videos. You can also buy YouTube views to get ahead, they help out too and are a more direct way of increasing engagement. and rise faster in the league.
We hope that you will now take full advantage of these tools when you make your videos and your channel gains momentum from our tips and tricks.